Best Selling Small Business Marketing eBook is Free on Amazon Today

Scarcity Marketing Campaigns: Your Guide to Building Scarcity Social Media and Email Marketing Campaigns was originally published on Amazon in April of 2016. The second edition was recently released and it has climbed to #1 in Direct Marketing and #1 in Small Business Marketing on the Amazon Best Sellers lists.

On May 12, 2016, and May 13, 2016, Scarcity Marketing Campaigns is available for free on Amazon. The regular price is $2.99. You can download it now here. If you would like to read a free preview, you can read a preview in your browser or download the pdf on the Scarcity Marketing Campaigns website.

What is Scarcity Marketing?

Scarcity Marketing is the use of tools and tactics to create demand for your product or service by implying to potential customers that there is short supply or that an offer is ending soon. A simple example is that you need to download the Scarcity Marketing Campaigns eBook by the end of day on Friday, May 13, 2016, to get it for free.

About the Scarcity Marketing eBook

• Are you just getting started with social media and email marketing and need help with your strategy?
• Are you already producing social media and email marketing campaigns, but can’t get your followers to buy?
• Are you frustrated with marketing and feel your sales funnel is broken?
• Are you getting some conversion from your marketing efforts, but want to do better?

In this book, I will teach you everything you need to know to create your own Scarcity Marketing Campaigns. Even if you have just started and only have a couple followers or have just started collecting email addresses, following the instructions in this book will help you engage with your followers, improve conversion, and increase sales. For more information click on the Amazon banner below or go to the Scarcity Marketing Campaigns website.

Take Your Social Media and Email Marketing to a New Level

Scarcity Marketing Campaigns (eBook) is your guide to building scarcity social media and email marketing campaigns that convert customers and grow sales.

Are you just getting started with social media and email marketing and need help with your strategy? Are you already producing social media and email marketing campaigns, but can’t get your followers to buy? Are you frustrated with marketing and feel your sales funnel is broken? Are you getting some conversion from your marketing efforts, but want to do better?

In this book, I will teach you everything you need to know to create your own Scarcity Marketing Campaigns. Even if you have just started and only have a couple followers or have just started collecting email addresses, following the instructions in this book will help you engage with your followers, improve conversion, and increase sales.

In this book, you will find easy step-by-step instructions to:

* Design your marketing campaigns
* Improve your sales funnel
* Create demand for your products and services
* Write email subjects that increase your open rates
* Write social media posts and calls to action (CTA’s) that get more clicks

I have seen readers increase engagement by 150% and sales by 40% in just their first 72-hour Scarcity Marketing Campaign. This is without spending a single dollar on expensive marketing tools and without spending additional time on marketing.

Get your copy today on Amazon.com!

Become a Growth Hacker for Your Startup or Small Business

Growth Hacker Background

At this point, I am sure most of us have heard of a growth hacker, growth hacking, sales hacking, or life hacking. Maybe, in the past when you see growth hacker or one of the other terms, you ignore. Maybe you don't know what a growth hacker or think it is a tech business thing? It is time to pay attention. You have a website, twitter account, facebook account, and other social media. You have profiles setup with travel organizations and local business organizations. These are all tech. It is time to start becoming a growth hacker for your small business or startup right now.

To become a growth hacker, you need to take advantage of readily available tools, tips, and tricks that are quick and easy execute. Topics cover a broad range of areas including sales, marketing, and productivity. A great growth hack can be completed in 15 minutes or less and improve one of these areas. String a bunch of these growth hacks together and you can achieve exponential growth in your business.

A business hack can be as simple as a productivity hack that changes your thinking so that any action you can get done in 2 minutes or less you do now. Or can be a more complicated process you can follow to increase twitter followers by 100% in 3 weeks.

Growth Hacker Invite

If you want to become a growth hacker or get better at it, have we got a deal for you. Sign up for the Business Hacking Newsletter for FREE and get the Business Hacking Toolkit. The Toolkit includes:

• 35+ Page eBook on Business Hacking that includes life hacks, productivity hacks, and growth hacks. See the preview, Business Growth Hacking Tips Roundup.
• Scarcity Email Marketing Audiobook with extra content not available in the article - How to Create Scarcity Email Marketing Campaigns in 3 Easy Steps.
• Business Hacking Newsletter - a weekly newsletter with more great free tools to help you grow your business.

Enter Email to Get My Free Stuff Now!

How Social Media Reshaped Communications

I watched this web cast live on Wednesday October 6, 2011 and think it is worth the 50 or so minutes for you to watch the replay.  The presenter is Chris Bogan, President of Human Business Works.  Here is the teaser for the web cast:

One in eleven humans on the planet have a Facebook account. Social networks are now the #1 most visited site category on the Internet. Not since television in the 1950s has any one shift in the technology landscape driven such a large raft of behavior changes. Businesses are grappling with social media on several fronts: how do companies manage the use of social media internally and externally by employees? How do marketers and sales teams and customer service teams use social media to build relationships of value? Which policies and practices keep everyone operating in a safe-but-smooth zone? And how do we make value for everyone from these tools? Join Chris Brogan for a discussion of how to build a new dialtone in this environment.



View the web cast on the BrightTalk web site: How Social Media Reshaped Communications